To take her business from Finnish wedding & family photography to European fine art wedding photographer - that was the aim of Susanna Nordvall's rebrand.
Standing out in the competitive wedding photography market and not falling into the trap of doing "what everyone else does" is hard. For Susanna Nordvall we focused on her sources of inspiration, the tangible intimacy and connection in her work and her genuine care for her clients. We created a brand that is like her, full of beauty and appreciation for refined aesthetics, but warm, caring and witty.
The new Susanna Nordvall brand walks that perfect line between fine art and approachable, setting her apart from others in the wedding photography market in an organic way.
The scoop
intimate
caring
fine art
emotional
ethereal
nordic
minimalist
organic
You captured me so well! I never thought I was photogenic. Thanks for making me look fabulous!
-kellie
"Best thing that's ever happened to my business!"
what Susanna says:
"Michaela of Hnstly worked with me on my brand foundation, strategy and designed my visual identity, created my website, helped me with my copy, and oh - designed the branding shoot of my dreams!
And man, did she dig deep to really understand what I'm passionate about and what my strengths are - and then magically turned that into a brand that makes me stand out from the competition.
When she showed me the results; the complete strategy, logo and visual identity, there wasn't anything to be changed. It was that spot on that it made me cry. Since the relaunch, I've been getting over 50% more inquiries even though I upped my prices by a lot. It has truly been the best thing that's ever happened to my business!"
READY TO DIVE DEEP INTO YOUR BRAND, MAKE IT STAND OUT AND GENUINELY ATTRACT your PEOPLE?